Once reminiscent of seaside holidays and childhood treats, ice cream has now truly come of age.\u00a0\u00a0 The range of ingredients available today has given rise to manufacturers experimenting with new and unusual flavour combinations \u2013 rhubarb and blackberry, anyone? \u2013 particularly where these combinations can marry the consumer demand for healthy indulgence with great taste and texture.<\/u><\/u><\/p>\n
Fruit has long established its credentials in the ice cream market, creating rich flavours, colours and textures.\u00a0 Now the once sidelined vegetable is emerging as the new ice cream hero.\u00a0 Offering sophisticated flavours, strong colour and an unequivocally healthy profile, vegetables are no longer relegated to the province of savoury applications \u2013 with exciting results.<\/p>\n
Ice cream manufacturers seeking to reposition their ice cream for adult tastes are launching varieties with sophisticated flavour combinations, artisanal production methods, transparent ingredient provenance and nostalgic marketing techniques.\u00a0 The value growth in this sector<\/a>[i]<\/a> is attributable both to premium quality products, made from recognisable, clean label ingredients, and to smaller single-serve portion sizes that speak to a premium look and feel.\u00a0 First benefiting from the so-called lipstick effect<\/a>[ii]<\/a>, where austerity conscious consumers will still indulge in costly yet small treats, ice cream has emerged from the recession to claim its place as king of premium indulgence.\u00a0 Grown up flavour combinations like raspberry and mascarpone, peach, ginger and iced tea, and apricot and jalape\u1e45o are starting to appear in the fruit ice cream segment, while new vegetable-based varieties such as cucumber, pumpkin, and kale are set to ensure ice cream secures its position in the adult mindset.<\/u><\/u><\/p>\n <\/p>\n Optimum sourcing for premium ingredients<\/strong><\/b><\/p>\n Ice cream manufacturers would be well advised to partner with suppliers who offer control over every step of the supply chain, particularly important when working with natural crops which are inevitably prey to climate variations.\u00a0 Many have shied away from the profitable marketing opportunities of including exotic fruits in their products because of their fluctuating supply.\u00a0 This is where the expertise of ingredient suppliers like SVZ in supply chain control comes into its own.\u00a0 By working with specialist seed breeders, the right fruit and vegetable crops can be selected and grown to meet exacting customer demands for colour and nutrient content.\u00a0 \u00a0Naturally occurring fruit sugars within fruit and vegetables can partially replace the added sugar in ice cream applications without affecting the desired texture \u2013 while also enriching the ice cream with valuable nutrients, natural colours and appealing flavours.<\/u><\/u><\/p>\n Beetroot and black carrot, for example, can help clean product labels while adding vivid colour appeal and an ice cream enriched with strawberry chunks, swirls of vibrant colour or a luxury fruit preparation can take a product range to a new price point.<\/u><\/u><\/p>\n <\/p>\n Ingredient traceability <\/strong><\/u><\/u><\/p>\n This high level of supply chain management not only brings confidence in supply, but also transparency of ingredient sourcing.\u00a0 With the SVZ team of agronomists working alongside growers to bring knowledge of best farming practice, the latest standards in cultivation, land management, food safety and regulatory advice, manufacturers are assured of ingredient quality for their premium product lines.\u00a0 Furthermore, processing fruit and vegetables in purpose built facilities directly at source minimises nutrient loss and colour degradation, essential for creating ice creams with shelf appeal.\u00a0<\/u><\/u><\/p>\n The high acidity profile of fruit and vegetable ingredients as well as their natural enzyme content need careful handling in a dairy environment.\u00a0 Suppliers with tried and tested expertise in natural fruit and vegetable ingredients will ensure their compatibility with the specified result.\u00a0 The pH level of dairy applications can exert a strong influence on colour by changing the hue of the raw ingredient dramatically in application.\u00a0 By creating blends of natural fruits and vegetables and advising on recipe formulation and processing, suppliers can bring new value to the product development process.\u00a0 Also key to success is to deactivate the natural enzymes inherent in fruit and vegetables \u2013 which can otherwise adversely affect end product quality and shelf life \u2013 without impacting on colour, taste and texture.<\/u><\/u><\/p>\n Convenient and indulgent<\/strong><\/b><\/p>\n Innovation in ice cream is reaching new levels.\u00a0 Typically, the ice cream sector will follow developments in the beverage industry, with new varieties featuring alcohol for a truly grown up palate.\u00a0 From the aperitif style gin and tonic sorbet dessert, to port and cheese ice cream for a new twist on a traditional after dinner course, ice cream is the perfect medium to bring variety to any taste and occasion.\u00a0 And the flavour, texture and nutrient profile of premium fruit and vegetable ingredients from expert suppliers like SVZ offer the perfect way to innovate.<\/u><\/u><\/p>\n <\/a>[i]<\/a> NAME Report, Euromonitor, DATE (client to confirm<\/em>)<\/p>\n Once reminiscent of seaside holidays and childhood treats, ice cream has now truly come of age.\u00a0\u00a0 The range of ingredients available today has given rise to manufacturers experimenting with new and unusual flavour combinations \u2013 rhubarb and blackberry, anyone? \u2013 particularly where these combinations can marry the consumer demand for healthy indulgence with great taste […]<\/p>\n","protected":false},"author":1,"featured_media":1465,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"acf":[],"yoast_head":"\n